[Pax]

Well your`re right with the Labels and the Company Names. There is the major opinion that "english" just sounds cool and exotic in languages like german or japanese... BUT most of the japanese, or german people can´t really speak or understand english. Here in Germany we start learning english as a fourth grader with the age of 10 and it is a thing you can´t avoid during your time at school. But still, the majority just knows a few words and phrases. Same goes for China and Japan. During my time there i was lucky if the taxi driver understood at least where i wanted to go.

I don´t think that these languages are "dying". But the areas were those languages are spoken, aren´t very large or important any more. English is easy to learn and except for chinese, spoken by a great number of people. It´s just the universal language, some sort of heir to the latin.