[Tenchu]

Yes, you can say the desire to keep skin white is a personal thing, and it is, and there is nothing wrong with that.

If you had read the whole thread, however, you would have read where I said darker skinned people have more trouble getting upper class jobs with frequent social contact, such as on an airline or in an expensive beauty shop, because darker skin is undesirable.

What this means is that this trend is leading to social exclusion of certain people; often where people are born with darker skin, and it isn't their fault they are so "ugly".

Also, in Aisa, dark skin is often thought to represent social class, and those with the darker skin are thought to be lower class and poor and dirty people. There is something wrong with this, also.